What Impact Did Black Friday Have On eCommerce Sales?
Retail and eCommerce as we know it is ever changing, it’s probably why we like it so much because nothing is ever the same. The market place... Continue reading...
Latest digital marketing insights & trends
All the latest digital marketing strategy, SEO, PPC, social media and website insights and trends
The CTR impact of seller ratings
I think we’d all agree that positive reviews of a product or company increases the likelihood that we will purchase that particular product or... Continue reading...
Twitter’s Quote Tweet Update: What’s New?
Spring, it seems, is definitely the time to freshen things up when it comes to digital marketing. With the almighty Google Mobile Update... Continue reading...
3 Reasons Not to Panic About Google’s Mobile Update
If you like many other businesses have received emails from Google Webmaster Tools urging you to fix mobile usability issues you might have been... Continue reading...
Why Less Is Now More For Your Onsite Content Strategy
Think of your website as the Argos catalogue and think of Google as you looking at the index page trying to buy hair straighteners. You are... Continue reading...
How to Recover from Google Panda and Penguin Updates
The Problem: In November 2013 leading upholstery fabric & designer wallpaper supplier Fabrics & Papers came to us with loss of... Continue reading...
3 Revealing Stats for 2015 eCommerce SEO Trends
Here’s my pick of 3 prominent trends for eCommerce SEO in 2015. Stat: More than 50% of U.S. offline retail sales will be influenced by the... Continue reading...
Local Ranking Factors in 2014 & Our 2015 Predictions for Local Search
There are a variety of ranking factors to take into consideration in the world of search marketing, and nobody knows for sure which factors are... Continue reading...
The Rise of Google Shopping – the Impact for Advertisers
RKG released a report recently, which brought to light a very interesting trend; in Q4 2014, for the first time, Product Listing Ads (PLAs - the... Continue reading...
Google, I Thought We Were Friends? Well, So Did Google
Google states that its primary purpose is to make sure that users get the best search results and that they protect users from having a bad... Continue reading...
Do Nice Guys Have to Finish Last in the World of eCommerce SEO?
In the incredibly competitive world of eCommerce it can be daunting trying to keep your head above water and compete with brands who've got... Continue reading...
Q1 Industry Insights for Online Furniture Retailers
Google recently published a post on the Google Analytics blog entitled “Retailers: Three Insights to Drive Q1 Results” which immediately... Continue reading...