What Makes Customers Stay Loyal to a Brand?
Throughout this article, we will look at exactly what it is that makes customers stay loyal to a brand. Companies such as Apple are the epitome... Continue reading...
Latest digital marketing insights & trends
All the latest digital marketing strategy, SEO, PPC, social media and website insights and trends
Designer Lighting Digital Marketing Strategies
Every home needs lights, and the growth of the UK lighting market by 44% from 2013 - 2017 with a further 4% growth each year shows that it is a... Continue reading...
Top 10 Mobile Trends That Could Change Ecommerce Forever
Mobile trends and innovations are completely revolutionising the way we think, purchase, and interact throughout our day to day lives. In this... Continue reading...
Education Supplies Retailer Strategy Insights from Findel
In the third in our series of interviews with some of the UK's leading business owners, managing directors and entrepreneurs, I find out what... Continue reading...
7 Email Marketing Automation Techniques Your Ecommerce Store Needs
“Just send me an email”.How many times have you used or heard that phrase?I bet it’s a lot, from sending an email with information about... Continue reading...
Baby Supplies Retailer Insights & Strategies from Hello Baby
Ever wondered what makes great people great? This is the second in a series of interviews with some of the UK's leading business owners,... Continue reading...
Why Ecommerce Companies Should Invest in Predictive Analytics in 2019
Consumers generate different kinds of data whenever they interact with brands, at a rate unlike ever before. If you’ve shopped online from a... Continue reading...
Bathroom Retailer Strategy Insights from Ripples
Have you ever wondered what makes great brands great? In the first of a series of interviews with some of the UK's leading brand owners,... Continue reading...
How Technology is Reshaping the State of the Luxury Fashion Industry
The global luxury goods industry, including fashion, jewellery, handbags and cosmetics has been on an upward climb for many years, with a value... Continue reading...
Ethical Jewellery Digital Marketing Strategies for 2019
How much do people spend on an engagement ring? Apparently, it all depends on where they live. According to De Beers, back in the 1930s,... Continue reading...
How Much is Shoppable Instagram Affecting the Jewellery Industry?
Last year, social media and shopping became one as Instagram announced that it had launched a shopping service on its platform. This means that... Continue reading...
ThoughtShift’s Key Takeaways From BrightonSEO 2019
This year’s BrightonSEO event was particularly special, with ThoughtShift’s own Digital Strategy Director, Alexandra Coutts presenting her... Continue reading...