Liam Mosedale

Liam is a Google Ads certified member of the Paid Media team, specialising in lead generation and optimising campaigns to drive higher conversions and improve overall quality. His diverse experience in digital marketing includes PPC, SEO, and social media marketing.

With a degree in Commercial Photography and a background in graphic design, Liam brings a creative edge to his work, focusing on branding and effective communication of client strategies.

Over the years, he has worked in various sectors, including B2B, B2C, ecommerce, beauty, corporate events featuring celebrity hosts, financial services, healthcare, pharmaceuticals, education, construction, manufacturing, food and drink, local councils, and environmental conservation. This broad expertise enables him to tailor solutions that meet the unique needs of each client.

Liam contributes his insights across multiple accounts at ThoughtShift, consistently helping to deliver top-performing campaigns. This includes managing comprehensive paid media strategies, optimising new initiatives, conducting keyword and audience research, and performing competitor analysis. He also conducts A/B testing, creates and edits ad copy, and provides detailed reports. He regularly collaborates with team members to achieve continuous refinement and optimisation across various paid media campaigns.